print is dead
- Interactive
2015
Raise the Dead
This microsite is the landing page of a direct mail piece to creative agencies playing off the notion that print is a dying medium. The microsite uses the digital space and unique scroll effects to offer a glimpse into the fine printing techniques and finishing capabilities of Hodgins Engraving and bring their old-world techniques to a modern audience.
Website
Through a scroll effect, the messaging transforms from the negative to a more positive outlook on the print industry. Further exploration of the page offers a side-by-side slider of Hodgins Engraving's printing capabilities.
Role
Art Director / Front-End Developer
Client
Hodgins Engraving
Agency
FIFTEENCreative Director
Ken Trabert